Service · SEO Sydney + AI search optimisation
SEO Sydney + AI search optimisation, get found across Google, AI Overviews, ChatGPT and Perplexity.
A Sydney SEO consultant practice that covers GEO, AEO, traditional SEO and local SEO under one roof. We optimise your site to be cited by AI search engines, ranked by Google and surfaced in the local map pack, measured against the queries your customers actually run. SDS is the SEO agency Sydney businesses use when answer engine optimisation matters as much as keyword position.
Highlights
What we promise on this service.
8+
Schema types per page
< 200ms
INP target
4 engines
Tracked: Google, AI Overviews, ChatGPT, Perplexity
What's included
Every engagement covers these as standard.
GEO, AEO, traditional SEO and Local SEO under one practice. Citation-friendly content structure, llms.txt manifest, schema overload, DataForSEO-grade keyword research and quarterly reporting tied to leads, not impressions.
- Generative Engine Optimisation (GEO), your content restructured so ChatGPT, Perplexity, Claude and Google AI Overviews can cite it. Citation-friendly passage formatting, llms.txt manifest, robots.txt allowlist, and a passage-level uniqueness audit.
- Answer Engine Optimisation (AEO), every page given a definition opener, question-format H2s, structured FAQ schema, and 40–60-word answer paragraphs sized to AI-Overview extraction. Designed for the post-click search era.
- Traditional on-page SEO, title and meta optimisation, header hierarchy, internal linking, image alt text, page speed, Core Web Vitals (INP target < 200ms), and structured data across Organization, Service, FAQPage, Product, BreadcrumbList, LocalBusiness.
- Local SEO & map-pack, Google Business Profile setup and ongoing optimisation, NAP consistency across directories, review-generation playbook, geo-tagged service pages for the suburbs you want to win.
- Keyword research via DataForSEO, the proper SERP API, not free tools. Volume, difficulty, intent, trend, and SERP-feature analysis for every primary keyword. Quarterly refresh as Google’s indexes shift.
- Technical SEO, crawlability audit, indexability fixes, schema validation, hreflang where relevant, canonical hygiene, sitemap engineering. We catch the issues that invisibly bleed traffic.
- Content production, pillar content, comparison pages, location pages, FAQ banks. Written by a human, optimised against the keyword universe, run through stop-slop discipline so it reads human (and survives AI-detection).
- Reporting, monthly rank tracking against your priority keywords, citation tracking in AI search engines, GA4 + GSC integration, and a quarterly business review tied to leads and revenue, not impressions.
How we work with you
Onboarding and the first 90 days.
A clear path from signed contract to steady-state managed service. Each stage has named owners, defined inputs and a documented hand-over.
See the 90-day plan →01
Stage 01
Discovery
Review your existing environment, risks, documentation and vendors.
02
Stage 02
Stabilise
Address any urgent risks, recurring issues and quick wins.
03
Stage 03
Optimise
Fine-tune systems, improve user experience and remove bottlenecks.
04
Stage 04
Plan
Agree a roadmap for the next 12–24 months. Reviewed quarterly.
Quick answers
Things people ask before signing.
The most common questions on this service. If yours isn't here, send it through — we reply within one business day.
Is "AI SEO" a thing, or marketing fluff?
It’s a real shift. Google AI Overviews now cap above the organic results for ~30% of commercial queries. ChatGPT and Perplexity together sent more referral traffic to publishers than Bing did in Q1 2026. The optimisation patterns are different: AI engines extract paragraphs, not pages, and reward citation-friendly structure (definition openers, question H2s, named entities). Treating them like Google-2018 leaves traffic on the table.
How is GEO different from traditional SEO?
Traditional SEO optimises for click-through from a SERP. GEO optimises for being cited inside a generated answer, usually with a small attribution link. The metrics shift: brand-mention frequency in AI answers, passage-citation rate, and click-through from AI-search referrers replace pure rank tracking. Both still matter; we run them in parallel because the same content can win on both.
How long until we see results?
Local SEO and AEO improvements typically show in 30–60 days; traditional SEO and GEO citation lift in 90–180 days; competitive head terms (5,000+ vol/mo, KD 60+) take 9–18 months. We baseline at engagement so you can see what the work moved.
Do you do link building?
Yes, but ethically. Manual placement on Australian publications, supplier and partner cross-linking, niche-relevant directory submissions, digital PR for newsworthy moments. No PBNs, no comment spam, no link farms. Most of our clients see a healthier referring-domain profile within six months without us touching anything that would draw a Google penalty.
What’s llms.txt and do we need one?
llms.txt is a 2024 convention (proposed by Jeremy Howard) that lets a website advertise its structure to LLM-driven retrieval agents. We add it on every site we manage, it costs nothing, helps citation in ChatGPT and Perplexity, and is a strong signal that the site is being maintained for the AI-search era. The companion llms-full.txt carries long-form content for offline ingestion.
Can you help us track AI-search citations?
Yes. We use a combination of DataForSEO’s LLM-mention APIs, Perplexity’s analytics, ChatGPT brand-mention monitoring, and direct prompting tests across the four major engines. Quarterly reports show your citation share against named competitors. For high-stakes brands we run weekly tracking.
See where you rank, across all four search engines.
Send your domain plus three or four priority queries you’d love to win, and we come back with a baseline against Google, Google AI Overviews, ChatGPT search and Perplexity, plus the top three competitive gaps. No fee for the baseline; no commitment to anything that follows.
DataForSEO-grade research, not free-tier guesses.